See? It says "Prado"

When I was younger and dreamed of luxury goods, there was one named that stood out above the rest--Prada. I can't help feeling about Prada now as I did the first time I realized that my mother was wrong about something. Case in point, F/W 08-09 ad campaign. I just don't get it.
I think there beautiful elements to the image, and I'm all about using Linda Evangelista (who's enjoying a bit of a resurgence in popularity now, no?), but not only is this styling making her look OLD, it makes Prada's line this season appear to be undoubtly matronly.

I just think she looks like a Spanish nun. Thoughts?